A sign hangs outside a restaurant in Fort Greene, Brooklyn reading, “This is a toupe free zone” with a picture of Donald Trump clearly stating that Donald Trump is banned from the restaurant.
As things continue to heat up in the election so do things in the restaurant industry, but not solely in the kitchen.
Many business owners try to separate work from politics but several think it’s important to take a stance. Restaurant owners like Cleveland’s Michael Symon, Greg Martin of Minneapolis’ Urban Bean Coffee, and Jeff Ruby of Jeff Ruby Steakhouse in Louisville, Kentucky, have all banned Donald Trump from eating at their venues.
Ruby eventually revoked his Trump ban after receiving a death threat from Trump supporters.
While the ban is technically legal but also morally questionable, the social media community is showing the effects of the political division through posts and comments.
The Chew co-host and Food Network fixture declared Trump won’t be welcome at any of his establishments, CBS Cleveland reports.”There’s not a chance I’d let him into one of my restaurants,” Symon said after being asked how he’d handle Trump showing up at the recently opened Mabel’s BBQ.
Urban Bean Coffee’s official Facebook and Instagram accounts received lots of attention for their outspoken political stance. Both visitors and account moderators have left posts noting their opinions with positive and negative comments regarding the ban. Attention towards the coffee shop continues and Urban Bean instructed [Trump] supporters not to like or follow the shop on social media. People continue to check out the cafe that had never heard of it prior to the political uproar. “Even bad publicity, in many cases, can be good publicity depending on how you deal with it,” Ellish said. But, just make sure you are posting and commenting on the correct business’s social media.
Regardless of your political opinion looking at Donald Trump while eating may be causing people to feel sick. A German restaurant in New York called Schnitzel Haus took down an autographed photo of Donald Trump after getting several yelp reviews stating the food was good but they felt uncomfortable. Apparently eating under a picture of Donald Trump isn’t an appetizing setting.
2 Stars? Ouch!
So, is political banter good for marketing? Should politics be built into a marketing campaign and is bad publicity good publicity? As we approach the final election I’ll live by the motto, “If you can’t stand the heat” and get out of the kitchen.